Free tool
Schema markup generator
Generate valid JSON-LD structured data for your business, products, articles, services and FAQs. Fill in the fields, check the live preview and copy a ready-to-paste script tag.
- Free, no sign-up
- Runs in your browser
- Built by working specialists
Schema Markup Generator
Free · No sign-upWho you are: name, logo, contact details and official profiles. Put it on your homepage.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Organization"
}
</script>- Website URL is recommended.
- Logo URL is recommended.
- Description is recommended.
- Official profiles is recommended.
How to use it
How to use the Schema Markup Generator
- 1Pick the schema typeOrganization for your homepage, LocalBusiness for a location, FAQPage, Product, Article or Service for those pages.
- 2Fill in the fieldsRequired fields are starred. Recommended ones help search engines show richer results, so fill in what's true for you.
- 3Copy the script tagPaste it into the page's HTML head or body, or into your CMS's custom code field for that page.
- 4Test itRun the page through Google's Rich Results Test to confirm Google can read the markup.
Reading your result
What the result means
- Valid JSON-LD
- The output is well-formed and every required field is filled with a value in the right format.
- Fields need attention
- A required field is empty or a value is in the wrong format, such as a URL without https:// or a GTIN with letters.
- Suggestions
- Recommended fields that are empty. The markup still works, but adding them gives search engines a fuller picture.
- Script tag
- JSON-LD lives inside a script tag with type application/ld+json. It doesn't change what visitors see on the page.
More free tools
Keep going with the next check.
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Validate JSON-LD by paste or URL: line-level errors, warnings and a Google rich result verdict per entity.Use free - BuilderFree
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Fetch a page's real title and description, then preview and fix how Google shows it on desktop and mobile.Use free
FAQ
Questions about this tool
Something else on your mind? Email grow@noorscale.com and a person will reply within one business day.
What is schema markup?
Schema markup is structured data that tells search engines and AI systems what a page is about in a format they can read without guessing. It uses the shared schema.org vocabulary, and JSON-LD is the format Google recommends.
Where do I put JSON-LD on my page?
Paste the script tag anywhere in the page's HTML, usually in the head. Most CMSs and site builders have a custom code or header scripts field per page, and WordPress SEO plugins have their own schema settings.
Does schema markup improve rankings?
No, not directly. It makes your page eligible for rich results and helps search engines and AI tools understand your business, products and content, which can improve how you're shown and described.
Which schema type should my homepage use?
Use Organization, or LocalBusiness if customers visit a physical location. Include your official name, logo, contact details and sameAs links to your profiles so your brand is described consistently everywhere.
Can I add review stars to my own product markup?
Yes, but only if the reviews and rating are visible on that page and come from real customers. Google ignores, and can take action against, ratings that aren't shown to visitors.
Is my data sent anywhere?
No, the generator runs entirely in your browser. Nothing you type is sent to our server.
Technical SEO
Want us to fix it?
Schema is one part of how search engines and AI understand your business. We map your entities, mark up every key page and connect your brand, people and services into one consistent graph.
A person replies within one business day.
See how our Technical SEO service works