Content, Social & Email
Thirty minutes a week on a call is all it takes. We turn your stories, opinions and client lessons into posts that sound like you, rewrite your profile to convert visitors, and trace every inbound conversation to the post that started it.
Reviewed by Noor Khan
Founder post· Interview · post · inbound
SampleOn a weekly call the founder shares an idea, it becomes a LinkedIn post in their voice that they approve, the post reaches thousands of people, mostly founders, and buyers send messages that end in a booked call.
Illustration with sample data. Your version uses your accounts and numbers.
Brands Noor has worked with
Overview
LinkedIn ghostwriting is a service where a professional writer creates posts published under a founder's or executive's own name, based on their ideas and experience. It keeps you visible to buyers every week without taking hours from client work, and it builds a following of the people who can hire you. Noorscale runs it interview-first: short recorded calls capture your opinions and stories, which we turn into posts in your voice, alongside profile optimization and tracking of the inbound conversations they start.
See it in action
It looks like the live sample below, built with illustrative data. Your version runs on your own accounts and your numbers.
LinkedIn · Maya Reid, founder of Ledgerly
SampleWe lost our biggest client in week three. It was the best thing that happened to us.
Their finance team had outgrown our product, and they told us exactly why on the way out.
Profile views
1,240
Up from 410
Conversations
7
From 4 posts
Calls booked
3
From DMs
Pick the opening line
Reach based on similar openings in your past posts.
Impressions per week, last 12 weeks
3.1×Weeks with an inbound conversation traced to a post
Illustrative founder, post and figures. Yours start from your own interviews and network.
Sound familiar?
It solves the three problems teams raise most often on a first call, and each one has a fix.
Compare your options
Each option suits a different stage. Here's how they compare on the points buyers ask about most, including where the others do well.
| Compared on | Write it yourself | AI writing tools | Noorscale |
|---|---|---|---|
| Sounds like you | Write it yourselfFully, it's your voice | AI writing toolsGeneric without your stories | NoorscaleYour words, from recorded calls |
| Your time each week | Write it yourselfHours of drafting and editing | AI writing toolsPrompting and heavy rewriting | NoorscaleAbout 30 minutes on a call |
| Cost to start | Write it yourselfCheapest: only your time | AI writing toolsLow subscription cost | NoorscaleMonthly retainer |
| Posting consistency | Write it yourselfSlips when client work wins | AI writing toolsEasy to post often | NoorscaleWeekly calls keep posts flowing |
| Profile and inbound tracking | Write it yourselfUp to you | AI writing toolsDrafts only | NoorscaleProfile rewrite and traced inbound |
| Best when | Write it yourselfYou enjoy writing and have time | AI writing toolsYou'll rewrite drafts yourself | NoorscaleReal expertise, little spare time |
On the free call, Noor will tell you which option suits your stage, even when it's one of the others.
What's included
A LinkedIn ghostwriting engagement includes six deliverables, each one working material your team can use, not a slide deck.
Scope · LinkedIn Ghostwriting & Founder Branding6 deliverables
A written guide to your opinions, stories, phrases you use and avoid, and the topics you'll own, built from a deep-dive interview.
Short recorded conversations that pull out your stories, client lessons and takes on industry news, so every post starts with your thinking.
Text posts, carousels and occasional articles drafted in your voice, each with alternative opening lines so you pick the strongest hook.
Headline, About section, Featured section and banner rewritten so profile visitors understand what you do and how to work with you.
A short daily routine for commenting on the right people's posts, plus reply guidance for DMs, so visibility turns into conversations.
Monthly view of impressions, profile views, follower quality and inbound DMs or calls, with each lead traced to the post that started it.
LinkedIn
Taplio
Shield Analytics
Riverside
Otter.ai
Notion
Canva
HubSpotProcess
The work runs in four steps, starting in week 1 and continuing from month 3 onward. Every step ends with something you can use, so you always know what's landed and what comes next.
Time to first results: Profile momentum in 6–8 weeks
Step 01Week 1
A longer recorded interview covers your story, opinions, clients and goals. We audit your profile and the voices your buyers already follow.
You get: Recorded interview and profile audit
Step 02Week 2
We write your voice and positioning guide, rewrite your profile, and agree content pillars and a posting rhythm you can sustain.
You get: Voice guide, new profile and content pillars
Step 03Weeks 3–8
Weekly calls feed a rolling queue of posts. You review drafts in minutes, and the voice gets sharper with every round of edits.
You get: Rolling queue of approved posts
Step 04Month 3 onward
Topics and formats shift toward what brings profile visits and inbound conversations, and top posts become candidates for thought leader ads.
You get: Monthly inbound tracking report
Reporting
You'll see it in four numbers on a live dashboard, with a written review every month. Leading indicators come first, then the numbers your finance team cares about.
Monthly reportSample
How far each post travels, tracked by topic, format and hook style to show which ideas your network responds to.
Visits to your profile after posting, a direct signal that posts make people curious about you.
DMs, connection requests with intent and booked calls that mention your content, logged and traced to source posts.
The share of new followers who match your buyer profile by job title, industry and company size.
15 minutes with Noor
Noor Khan, Founder & CEO
You'll leave with
Noor listens first, then shows you the fastest route to the result you want.
Useful to have with you
Booking opens on Cal.com. Or send a call request
Who it's for
A LinkedIn ghostwriting engagement works best for teams in one or more of these situations.
Engagement
Pricing is shared after the free call, in a written scope with deliverables, timeline and fee. Never a package, never a surprise.
Ongoing work against a 90-day plan, for channels that compound month over month.
Usually: Monthly retainer
A defined scope, timeline and fee for builds, audits, migrations and launches.
A short, time-boxed piece of work on one priority, to prove the approach first.
You'll see how each one applies to you in the written scope.
Who leads the work?
A software engineer turned AI and growth strategist. Noor sets the strategy and architecture on every engagement, reviews every plan before it ships and built the method the whole team works by.
FAQ
Something else on your mind? Email grow@noorscale.com and a person will reply within one business day.
LinkedIn ghostwriting runs as a monthly retainer, scoped in writing after a discovery call. Cost depends on posting frequency, whether we add carousels or long-form articles, and how many executives we write for. Thought leader ads, if you want them, are a separate media budget.
Profile views and engagement usually pick up within six to eight weeks of consistent posting. Inbound conversations tend to follow in months two to four, depending on your network size and how clearly your offer is positioned. Consistency matters more than any single viral post.
About 30 minutes a week for an interview call, plus a few minutes to approve drafts. The first week takes longer, with a deep-dive interview of roughly an hour. After that, most of your input happens in conversation, not in a document.
Yes, because every post starts from your own words on a recorded call. We build a voice guide from your phrasing, opinions and stories, and your edits on early drafts sharpen it quickly. Most founders stop making changes after the first few weeks.
A ghostwriter is the better choice if you want posts that sound like you. AI tools draft fast, but without your stories and opinions they produce the same phrasing your audience already scrolls past. We use interviews to capture your thinking first, so every post contains something only you could say.
People find out only if you tell them, and the ideas are genuinely yours. Every post comes from your interviews and goes out only after your approval, so it reflects what you actually think. Some founders openly mention working with an editor, and that's your call.
Two to four times a week is a sustainable rhythm for most founders, as long as each post has a real point. Consistency over months matters more than daily posting for a few weeks. We set a cadence you can keep and approve without stress.
Yes, we schedule every approved post and can draft replies, though comments are best answered by you. Your replies are where relationships start, and buyers can tell the difference. The engagement playbook keeps that to a few focused minutes a day.
Yes, each executive gets their own interviews, voice guide and topics, coordinated so they support each other rather than repeat each other. That builds a company presence on LinkedIn through people, which tends to travel further than a company page.
Related services
Free 15-minute call
In fifteen minutes you'll have a clear first step for LinkedIn Ghostwriting & Founder Branding and a plan to reach it. Pick a time below, or write if that's easier.
Prefer email? grow@noorscale.com
15 minutes with Noor
Noor Khan, Founder & CEO
You'll leave with
Noor listens first, then shows you the fastest route to the result you want.
Useful to have with you
Booking opens on Cal.com. Or send a call request