Case study
How The Nestled Recovery Center grew to 10,000+ monthly organic visitors
- Client
- The Nestled Recovery Center
- Industry
- Behavioral healthcare
- Timeframe
- 1 year
Headline resultThe Nestled Recovery Center
10,000+
monthly organic visitors within 12 months, up from under 800
Key metrics
The numbers, before and after.
- Monthly organic visitors
BeforeUnder 800
After10,000+
Within 12 months
- New patients a month from organic search
Before3
After22
Directly attributed
- Overall patient acquisition cost
Result68% lower
The challenge
What stood in the way.
Where The Nestled Recovery Center started, before the work began.
- 1More than 30 established treatment providers competing for visibility in the same market.
- 2Paid channels averaging more than $12,000 per acquisition.
- 3A main treatment website and sober living properties run separately.
What was done
Three steps to the result.
Step 01
Keyword mapping and a content gap analysis covered each stage of the treatment decision, from insurance questions to treatment types and local terms.
Step 02
The treatment center and sober living websites were rebuilt on one technical foundation and linked together, with separate branding and HIPAA-compliant forms.
Step 03
Content clusters covered treatment approaches such as CBT, DBT and MAT, along with insurance guides and resources for families.
Results
What changed.
- 78% of target keywords reached page one of Google.
- 14.5% of visitors requested a consultation, against an industry average of 3.2%.
- 42% of sober living residents first found the program through the main treatment website.
Services used
The services behind this work.
Free 15-minute call
Planning work like this?
Fifteen minutes with Noor, free. Bring your site and the goal you care about most, and leave with the first step worth taking.
Prefer email? grow@noorscale.com
15 minutes with Noor
Noor Khan, Founder & CEO
You'll leave with
- Your biggest growth opportunity, in plain terms
- The first two or three moves worth making
- A clear plan for your first milestone
Noor listens first, then shows you the fastest route to the result you want.
Useful to have with you
- Your website address
- The goal or problem you want to solve
- Any numbers you already track
Booking opens on Cal.com. Or send a call request